Our Vision Mission and values
Preserving the Soul of Indian Heritage
To establish a platform for artists, writers, and musicians to showcase their talents, attracting a diverse audience across the globe, with the ultimate goal of preserving and promoting the rich cultural and literary heritage of Allahabad (now Prayagraj).
Positioning Allahabad (now Prayagraj) as a premier cultural destination, fostering sustainable tourism growth by encouraging travelers to return year after year to experience the city's rich blend of history, culture, literature and tradition.
Preserve and nurture the city's vibrant heritage, ensuring it continues to inspire and flourish for future generations while elevating Allahabad (now Prayagraj) on a global stage as a hub of cultural and historical significance.
LITERARY AND ARTISTIC HERITAGE
Allahabad (now Prayagraj) has a storied tradition of literature and arts. It was a significant center during the Indian Renaissance and the Independence movement. The city has produced several prominent writers, poets, and artists. Notable literary figures such as Firaq Gorakhpuri, Harivansh Rai Bachchan, Mahadevi Verma and Madan Mohan Malaviya have roots in Allahabad.
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